Codeless webhook provider Svix seizes $ 2.6 million to simplify software management

Today, webhooks as a service provider (WaaS) Svix announced $ 2.6 million in pre-seed funding with Y Combinator and Aleph. The organization says it will use the funds to develop the development, sales and operations teams.

The WaaS platform is designed to provide developers with a solution to trigger API notifications rather than having to create their own webhook system.

“Webhooks are increasingly driving no-code, low-code activities on the web, but sending them still requires significant engineering time, development resources, and ongoing maintenance. Svix is ​​the first platform to solve this problem, ”said Tom Hacohen, CEO of Svix.

The release of codeless webhook solutions like Svix allows developers to connect webhooks to applications without having to build the underlying infrastructure. At the same time, it means decision makers spend less time and money building and maintaining webhook systems.

Connect disparate apps with webhooks

Research shows that employees change across 13 apps on average, 30 times a day. Many organizations are looking to consolidate these solutions and give employees a better understanding of the information they contain.

The company hopes to meet this challenge by allowing applications to share data through an API. “Webhooks have the potential to be the nervous system of any SaaS product, streaming data in a one-sided and controlled fashion to any other application,” said Aaron Rosenson, general partner at Aleph.

“They are some of the most powerful and underrated tools for creating modern software and Svix has created the first enterprise level product to manage them holistically,” he added.

While webhooks provide a solution to this challenge, they have traditionally required the development of an infrastructure to configure webhooks. This complexity has led to a movement towards low-code or no-code webhook solutions.

The low-code / no-code webhook movement

Over the past few years, a number of solution providers have emerged to make webhooks more accessible to developers. Other competitors include smaller SaaS providers like HostedHooks and established automation platforms like Zapier, the latter of which reached a valuation of $ 5 billion and revenue of $ 140 million last year. .

Zapier is one of Svix’s main competitors and offers a code-less solution to automate and connect webhooks to apps like Slack, Twitter, Gmail, HubSpot, and Salesforce.

“Excellent developer experience is the cornerstone of our product; that’s why we have SDKS [software development kits] for most of the most popular programming languages ​​and offers a predefined application portal to allow their users to manage, test, debug and monitor their webhooks without having to create them themselves, ”said Hacohen.

Simplify webhooks

Essentially, Svix offers an application portal for users to add webhook endpoints and manage them from a centralized location. The portal is designed to eliminate the need for developers to create their own infrastructure to configure webhooks.

Since its creation, Svix has positioned itself in the market as a user-friendly WaaS solution and seeks to establish itself by gradually adding new features to improve the user experience.

Most recently, Svix released a feature to automatically generate documentation for customer webhooks, which Hacohen said he intends to build on by allowing customers to generate libraries and automatically offer them. to their users.